BENIMELLAL CITRUS
MOROCCAN CITRUS, A HISTORIC TRADITION
For decades, clementines from morocco have been renowned to be among the best in the world.
The voyage began, as many often do, with the desire to both discover and reveal… worlds meeting in a mutual quest for success. Such was the climate of exploration in the 1960s when morocco launched its citrus export development strategy. The excellence and powerful awareness of the Moroccan clementine and its commitment to progress and overcoming challenges allowed the Maroc Label to position itself among the leaders in international markets.
In order to preserve this strong notoriety and to keep offering high quality products, many actions have been done to make continuous improvement.